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Featuring Forrester Principal Analyst Malachi Threadgill and moderated by John Steinert, CMO TechTarget, this interactive webinar explores how companies can deliver better on increased revenue by overcoming some basic – and yet critical – barriers to addressing actual customer needs. Watch now to learn more.
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Watch this interactive webinar featuring Nancy Nardin, Founder of Smart Selling Tools and one of the world’s leading experts on sales technology and process, explores what Sales really needs from Marketing right now and provides clear insight on how teams can align to reach revenue goals in the near term.
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Watch this webinar to see how to Cornerstone transformed marketing and sales efforts to deliver full-funnel ABM at scale using the latest in behavioral data sources: real purchase intent.
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Industry leaders TechTarget and Marketo outline the most common challenges of Account-Based Marketing (ABM) strategies and a set of practical practices for 2017.
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Join Andrew Gaffney, President, Demand Gen Report and John Steinert, CMO, TechTarget as they explore key trends driving the use and success of purchase intent in high performance organizations.
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In this webcast, discover how Smart Process apps - designed to support variable, people-intensive, frequently-changing applications - can optimize collaborative business processes in your organization and deliver more value from your existing operations apps.
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Watch this webcast to learn how organizations in the financial services, communications, utilities, and retail industries are adopting business process management (BPM) software and using best practices to address their pertinent process challenges to deliver relevant business value.
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There are many myths surrounding the role of business analysis when it comes to Agile projects. Is it really necessary for Agile success? In this comprehensive webcast, you'll hear from business analysis expert Mary Gorman from EBG Consulting, as she covers the myths and actualities of business analysis for Agile projects.